Real Estate Is Voted the Best Long-Term Investment 12 Years in a Row

In a recent Gallup poll, Americans once again ranked real estate as the best long-term investment—marking the 12th consecutive year it has held the top spot, surpassing options like gold, stocks, savings accounts, and even cryptocurrency
Why Does Real Estate Keep Winning?
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Wealth-Building Through Homeownership
Owning a home enables individuals to build equity over time—equity that renters never accrue. This dynamic plays a major role in long-term wealth accumulation -
Perceived Stability
Compared to the volatility often seen in stock prices or gold valuations, real estate is viewed as a steadier asset. Many homeowners associate it with security and tangible growth -
Leverage and Tax Benefits
Real estate uniquely allows buyers to leverage a small down payment (often 20%) into a much larger asset and enjoy tax benefits like depreciation and mortgage interest deductions
Holding Perspective: Sentiment vs. Returns
It's important to note that public sentiment doesn’t always match actual returns:
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A recent MarketWatch analysis highlights that while real estate is the public favorite, stocks have historically delivered higher long-term gains—about 10% annually versus 4–8% for real estate
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Real estate’s appeal often peaks when prices are high and wanes during downturns, revealing a behavioral bias in investment choices
Alternatives in the Real Estate Space: REITs
If you’re interested in real estate’s benefits without the hassle of managing physical properties, Real Estate Investment Trusts (REITs) are worth considering:
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They combine real estate exposure with the liquidity of stocks.
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According to Nareit, REITs have delivered an average annual return of ~9.5% over the past 25 years—outpacing the S&P 500’s ~7.5%
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REITs often pay higher dividends (~4%) and are accessible through ETFs and brokerage accounts.
Final Takeaways
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Real estate’s 12‑year reign in Gallup’s rankings reflects enduring sentiment: Americans view it as the most dependable long-term investment
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In reality, stocks alone have generally outperformed housing in returns—but real estate brings stability, equity growth, tax perks, and tangible assets.
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For a balanced approach, consider:
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Owning property for long-term wealth and diversification.
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Adding REITs if you prefer liquidity and simplicity.
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Including stocks and bonds to capture strong growth trends over time.
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💡 Bottom Line
While public sentiment favors real estate for its security and building equity, savvy investors should balance their portfolios with other asset classes like equities and REITs. This multi-pronged strategy can help optimize growth, income, and risk over the long run.
Would you like a deep dive into how each of these asset classes—homes, REITs, stocks—fit into a personalized long-term investment plan? Just let me know!
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